State Farm Sales & Marketing Academy

Join us for an Information Session on Friday, September 22 from 12:00-1 p.m. in
Witherspoon Student Center room 201.

Free lunch is included! Come learn what it is all about!

Partner with a Fortune 35 Company and its Sales Associates to receive private mentoring in a team environment! At the State Farm Sales & Marketing Academy, all participants will receive:

  • Career Development from Professional Mentors and Business Owners
  • Coaching in Value Positioning, Probing and Product Knowledge
  • Relationship Building, and Sales Tools
  • Techniques for Overcoming Objections and Closing Techniques

Please RSVP through ePACK or at RSVP Form

Academy sessions will be held on October 13October 27, & November 10 from 12-2 PM. Each session includes free lunch, training, mentoring, and lots of incentives!

Overview of State Farm Sales & Marketing Academy Sessions for fall 2017

October 13 – Witherspoon Student Center room 201
Discovery Conversation
Interview process, asking good questions, getting to know your clients’ needs
Positioning Yourself
Offering yourself and your services as a solution, how can you help, what is your role?
October 27 – Talley Student Center room 3210
Solutions Based Selling
Conversations around how to solve the clients’ concerns with your product, showing value, solving problems
Assuming the Sale
Check for approval and understanding, fix anything you have not clarified by asking questions
November 10 – Talley Student Center room 3210
Overcoming objections and closing techniques
Recap of sales conversation
November 17 – 2100 Pullen Hall
Sales & Marketing Competition

The winning student will get a new Mac Book and may qualify for a National Sales Competition with State Farm Insurance.

Questions? Contact Kelly Laraway at or at 919-513-1370.


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